Advertising media planning

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Bibliographic Details
Main Author:	Sissors, Jack Z.
Other Authors:	Baron, Roger B.
Format:	Book
Language:	English
Published:	New Delhi : McGraw Hill Education (India) Private Limited, 2015.
Subjects:	Advertising media planning
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245			\|a Advertising media planning \|c / Jack Z. Sissors and Roger B. Baron.
260			\|9 18264 \|a New Delhi : \|b McGraw Hill Education (India) Private Limited, \|c 2015.
300			\|a xiv,480 p. ; \|c 24 cm. \|b Ad-Bc : Rs. 1687.50
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