Marketing research : measurement, method and application /

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Bibliographic Details
Other Authors: Raymond A. Kent
Format: Book
Published: London, International Thomson Business, 1999
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020 |a  9781861521552 
082 |a 658.3  |b KEN 
245 |a  Marketing research :  |b  measurement, method and application / 
260 |a  London,   |b International Thomson Business,  |c 1999 
300 |a 334 p.  |b ill. 
650 |a Marketing Recherche  |9 93131 
700 |a Raymond A. Kent  |9 93132 
942 |c REF 
999 |c 43662  |d 43662