An introduction to consumer behavior /
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| Main Author: | |
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| Format: | Book |
| Published: |
New York
John Wiley & sons, Inc
1973
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| LEADER | 00000nam a22000007a 4500 | ||
|---|---|---|---|
| 020 | |a 0471587001 | ||
| 082 | |a 658.8'34 |b MCN | ||
| 100 | |a McNeal, James U. |9 34534 | ||
| 245 | |a An introduction to consumer behavior / | ||
| 260 | |a New York |b John Wiley & sons, Inc |c 1973 | ||
| 300 | |a xvi, 328 p. |b ill. | ||
| 650 | |a general management |9 34535 | ||
| 942 | |c BK | ||
| 999 | |c 14061 |d 14061 | ||