Search Results - Cree~
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Laddering : unlocking the potential of consumer behavior /
Published 2013Table of Contents: “…History -- The need for laddering : BellSouth case study: but would you? -- Laddering defined : cruise line case study -- The steps to laddering : the social TV case study -- Confirming and fine-tuning your ladders: The social media family case study -- latticing: finding the overlap in ladders: travel personas case study -- Lensing -- Practical application of laddering : Bissell word-of-mouth marketing case study -- The way foreword.…”
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Report of the 20th FAO regional conference for Asia and the Pacific.
Published 1990“…(Asia and the Pacific regional conference;90/rep.)…”
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5400