Search Results - "people"
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Multi-screen marketing the seven things you need to know to reach your customers across TVs, computers, tablets, and mobile phones
Published 2014Table of Contents: “…The seven things you need to know to reach your customers across televisions, computers, tablets, and mobile phones -- Meet the people behind the screen -- Know your customers' decision journey -- Introducing quality social -- Simplify your multi-screen content strategy -- Drive efficiency by targeting consumer needs, not 'millennials and moms" -- Initiate action with seamless experiences across screens -- Measure consumer metrics, not device metrics -- Meet your customer in her moment -- Winning in the next wave: why multi-screen marketing is a clarion call for CxOs and boards / Rick Chavez.…”
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The social media sales revolution : the new rules for finding customers, building relationships, and closing more sales through online networking /
Published 2011Table of Contents: “…Game changers : the six rules of the social media selling revolution -- Lock in sales with linkedIn : the gold standard of business social networking sites -- How to get results with Twitter : tapping into global conversations -- The role of Facebook in business development : this time, it's personal -- Blogging is easier than you think; it's also worth the effort -- Attracting attention to your online presence : how to be a magnet -- How to communicate with prospects online (and off-line) : netiquette for sales people -- Effective time management : integrating social media habits into your day -- Adjusting your schedule : a blueprint for your daily routine -- The future of selling : join the revolution.…”
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Web copy that sells : the revolutionary formula for creating killer copy that grabs their attention and compels them to buy /
Table of Contents: “…s killer application -- Using psychology to motivate prospects to become purchasers -- The art of changing your prospects' minds -- Increasing sales through the use of involvement devices -- Online marketing communications : it's what you do after people visit your website that counts -- Web copywriting in the age of web 3.0 and beyond -- Last but not least: tying it all together -- The lucrative business of web copywriting -- Books and courses -- Resources for creating online marketing videos -- Resources for creating infographics -- Index.…”
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