KURTZ / BOONE. (2011). PRINCIPLES OF MARKETING (FIFTH INDIAN REPRINT.). CENGAGE LEARNING.
Chicago Style (17th ed.) CitationKURTZ / BOONE. PRINCIPLES OF MARKETING. FIFTH INDIAN REPRINT. DELHI: CENGAGE LEARNING, 2011.
MLA (9th ed.) CitationKURTZ / BOONE. PRINCIPLES OF MARKETING. FIFTH INDIAN REPRINT. CENGAGE LEARNING, 2011.
Warning: These citations may not always be 100% accurate.