Kotler. (1991). Marketing management Analysis, Planning, Implementation and control: - (7.). Prentice -Hall of India.
Chicago Style (17th ed.) CitationKotler. Marketing Management Analysis, Planning, Implementation and Control: -. 7. New Delhi: Prentice -Hall of India, 1991.
MLA (9th ed.) CitationKotler. Marketing Management Analysis, Planning, Implementation and Control: -. 7. Prentice -Hall of India, 1991.
Warning: These citations may not always be 100% accurate.