Selling Blue Elephants: How to Make Great Products that People Want Before They Even Know They Want Them/

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Bibliographic Details
Main Author: Moskowitz, Horward
Other Authors: Gofman, Alex
Format: Book
Language:English
Published: Dorling Kindersley (India) Pvt. Ltd.:
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082 |a 330  |b MOS 
100 |a Moskowitz, Horward 
245 |a Selling Blue Elephants:  |b How to Make Great Products that People Want Before They Even Know They Want Them/  |c Horward Moskowitz and Alex Gofman 
260 |b Dorling Kindersley (India) Pvt. Ltd.: 
300 |a 252 p. ;  |c 22 cm 
650 0 |a Economics 
700 |a Gofman, Alex 
942 |c LBK 
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