Moskowitz, H., & Gofman, A. Selling Blue Elephants: How to Make Great Products that People Want Before They Even Know They Want Them. Dorling Kindersley (India) Pvt. Ltd..
Chicago Style (17th ed.) CitationMoskowitz, Horward, and Alex Gofman. Selling Blue Elephants: How to Make Great Products That People Want Before They Even Know They Want Them. Dorling Kindersley (India) Pvt. Ltd..
MLA (9th ed.) CitationMoskowitz, Horward, and Alex Gofman. Selling Blue Elephants: How to Make Great Products That People Want Before They Even Know They Want Them. Dorling Kindersley (India) Pvt. Ltd..
Warning: These citations may not always be 100% accurate.