Raymond A. Kent. (1999). Marketing research: Measurement, method and application. International Thomson Business.
Chicago Style (17th ed.) CitationRaymond A. Kent. Marketing Research: Measurement, Method and Application. London: International Thomson Business, 1999.
MLA (9th ed.) CitationRaymond A. Kent. Marketing Research: Measurement, Method and Application. International Thomson Business, 1999.
Warning: These citations may not always be 100% accurate.