Managing services marketing : text and readings /
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Format: | Book |
Published: |
Fort Worth,
Dryden Press,
1999
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LEADER | 00000nam a22000007a 4500 | ||
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020 | |a 9780030225192 | ||
082 | |a 658.8 |b BAT | ||
245 | |a Managing services marketing : |b text and readings / | ||
260 | |a Fort Worth, |b Dryden Press, |c 1999 | ||
300 | |a 471 p. |b ill. | ||
650 | |a Dienstensector |9 93081 | ||
700 | |a John E. G. Bateson, |9 93082 | ||
700 | |a K. Douglas Hoffman |9 93083 | ||
942 | |c REF | ||
999 | |c 43617 |d 43617 |