How to sell to an idiot : 12 steps to selling anything to anyone /

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Bibliographic Details
Main Author:	Hoover, John
Other Authors:	Sparkman, Bill
Format:	Book
Published:	Hoboken John Wiley and Sons,Inc 2006
Subjects:	personal selling, marketing
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Description
Physical Description:	xx, 197 p.
ISBN:	9780471718543

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