Sounds like branding : using the power of music to turn customers into fans /

Saved in:
Bibliographic Details
Main Author: Lusensky, Jakob
Format: Book
Published: London : Bloomsbury, 2011, c2010.
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000cam a2200000 a 4500
999 |c 23662  |d 23662 
020 |a 9781408151433 
020 |a 140815143X 
082 0 0 |a 659.14 
100 1 |a Lusensky, Jakob.  |9 59569 
245 1 0 |a Sounds like branding :  |b using the power of music to turn customers into fans /  |c by Jakob Lusensky. 
260 |a London :  |b Bloomsbury,  |c 2011, c2010. 
300 |a x, 162 p. ;  |b ill. ; 
500 |a Includes bibliographical references (p. [151]-156) and index. 
500 |a "First published in 2010 by Sweden by Norstedts publishing group"--T.p. verso. 
650 0 |a Music in advertising  |9 59570 
650 0 |a Broadcast advertising.  |9 59571 
942 |c BK