APA (7th ed.) Citation

McNeal, J. U. (1973). An introduction to consumer behavior. John Wiley & sons, Inc.

Chicago Style (17th ed.) Citation

McNeal, James U. An Introduction to Consumer Behavior. New York: John Wiley & sons, Inc, 1973.

MLA (9th ed.) Citation

McNeal, James U. An Introduction to Consumer Behavior. John Wiley & sons, Inc, 1973.

Warning: These citations may not always be 100% accurate.